That sounds like a very real possibility, and it’s something many businesses overlook. You might be successfully driving traffic with Google Ads, but if those clicks turn into unanswered calls, you’re essentially paying for lost opportunities. After reading
https://siteefy.com/blog/why-missed-calls-lose-customers it becomes clear how often this happens. This is where business/process automation can make a big difference—tools like call tracking, auto-attendants, or instant callbacks can help capture those leads. Fixing this gap could significantly improve your conversion rate without increasing your ad spend.